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Broadcast campaigns

Send the right message, to the right people, safely.

Guided 5-step composer, saved segments, consent gating and a live delivery funnel — reach thousands without getting flagged.

Get Started FreeSee pricing →
Broadcast campaigns

Reach thousands — without getting your number flagged.

A guided 5-step composer takes you from audience to send safely: pick a segment, choose an approved template, fill variables, schedule, and review. Throttling respects Meta's rate limits, and opt-out is handled for you.

  • 5-step composer

    Audience → Template → Variables → Schedule → Review, with a live recipient count.

  • Throttle limiter & scheduling

    Send now, later, or on a recurring schedule — paced to stay within rate limits.

  • Opt-in gating & STOP in 8 languages

    Only message consented contacts; auto-handle opt-out keywords for compliance.

  • Live delivery funnel

    Track Sent → Delivered → Read → Replied per broadcast, with failure reasons.

Explore broadcasts →
WatAgent · Broadcast● Completed
WT
WatAgent Test Broadcast
● COMPLETED #1 · watagent_release_broadcast
Recipients10
Sent10100%
Delivered880%
Read675%
Replied00%
Failed220%
OverviewPerformanceAudienceActivity
✓ Delivery rate80%
8 of 10 sent
◉ Read rate75%
6 of 8 delivered
💬 Reply rate0%
0 replies
Message
*🎉 We're Live!*
Hi Sarah, great news! We're excited to announce the official launch of *WatAgent* — no-code automation, broadcast campaigns, shared team inbox, AI chatbot & real-time analytics…
▤ Schedule againDuplicateRenameDelete
Step 1 · Audience

Five guided steps to a safe broadcast.

Audience → Template → Variables → Schedule → Review. Pick All opted-in for a wide reach, a saved Segment for targeted sends, or Custom to paste a list — the estimated reach updates live as you choose. Nothing is saved until you confirm on the Review step.

  • Live estimated reach

    The counter updates as you build your audience — no surprises at send time.

  • Consent-gated by default

    Only contacts with marketing opt-in receive it; unreachable numbers are skipped.

  • Live WhatsApp preview

    See the exact message on a phone mockup before you hit send.

Broadcasts · Compose✓ Save
1 Audience2 Template3 Variables4 Schedule5 Review
Broadcast name *Weekend Sale · 20% Off
All opted-inSegmentCustom
ESTIMATED REACH1,248opted-in contacts ready to receive
ⓘ Recipients without opt-in or unreachable numbers are skipped automatically.
Continue ›
Step 2 · Template

Only approved templates can broadcast.

WhatsApp requires Meta pre-approval — look for the green badge. Search, filter by category and language, and preview variables before you pick.

weekend_sale_20Marketing
Hi {{1}} 🎉 Our weekend sale is live — flat 20% off everything. Use code {{2}} at checkout!
● approved
cart_recovery_step1Marketing
Hi {{1}}, you left {{2}} in your cart 🛒 Your total comes to {{3}}. Complete your purchase here: {{4}}
● approved
restock_alertUtility
Good news, {{1}}! {{2}} is back in stock. Grab yours before it sells out: {{3}}
● approved
event_reminderUtility
Reminder: {{1}} starts at {{2}} tomorrow. Reply YES to confirm your spot.
● pending review
Steps 4–5 · Schedule & review

Guardrails on, then launch with confidence.

Pace your send to protect your quality rating, apply send rules, and pass the preflight checklist before anything goes out.

Schedule · Step 4 of 5
Send nowBegins delivery immediately on launch
Schedule for laterPick a date and time
RecurringRepeat daily / weekly / monthly
Pacing: 60 messages / minute
Higher pacing reaches recipients faster but may strain your quality rating.
Quiet hours — queue messages for allowed windows
Frequency cap — max N broadcasts per rolling window
Budget cap — hard stop at projected spend
Review · Step 5 of 5Launch ›
✓ Ready to launch — all checks passed
✓ WhatsApp phone connected configured phone ready to send
✓ Audience selected 1,248 opted-in contacts
✓ Template chosen weekend_sale_20 · en
✓ All variables filled 2 of 2 resolved
✓ Schedule valid sends on launch · 60/min
Cost estimate
1,248eligible recipients
$9.98estimated cost
⟳ Recalculate
Broadcasts FAQ

Questions, answered.

Will broadcasting get my number banned?

Not if you follow the guardrails — WatAgent only sends to opted-in contacts, paces delivery to respect Meta's rate limits, honors quiet hours, and handles STOP keywords automatically. That's exactly what protects your quality rating.

Who receives a broadcast?

Only contacts with marketing consent. Choose All opted-in, a saved Segment, or a Custom list — recipients without opt-in or with unreachable numbers are skipped automatically.

Do I need a Meta-approved template?

Yes — WhatsApp requires broadcasts to use pre-approved templates. WatAgent shows live approval status on every template and syncs your library with Meta in one click.

Can I schedule or repeat a broadcast?

Yes. Send now, schedule for a date and time, or set a recurring cadence (daily / weekly / monthly) — all with pacing control per send.

How do I know what a broadcast cost and achieved?

A cost estimate runs before launch, and afterwards the live funnel tracks Sent → Delivered → Read → Replied per broadcast, with failure reasons for anything that didn't land.

Can I cap how much a broadcast spends?

Yes. Turn on the budget cap send rule and the broadcast hard-stops when projected spend hits your ceiling — you choose whether unsent recipients pause or cancel.

Take this feature with you
Download the one-page overview (PDF) to share with your team.
Download one-pager

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